"Months ago Facebook disclosed that about 5 percent of its nearly
1 billion users could be fake and that it’s taking great steps
to find fake accounts and disable them immediately. "

What a joke.

About a year or two ago, I signed up on fecebook for the hell of it, and
for my name I used this name: Gfjg Hjgjhg (I re-arranged a few letters,
but those are the letters I used to spell the first and last name of
this bull**** fecebook account).

Does that look like the name of a real person?

And what's more, the throw-away e-mail account I used is getting "You
have more friends on Fecebook than you think" e-mails from Fecebook.

So this story about Fecebook generating fake clicks - or being an
accomplice to click-fraud - is totally believable, and it's something
that google is probably doing as well.

===========================================

Does Facebook Have a 'Bot' Problem?
CNBC.com | July 31, 2012 | 03:32 PM EDT
http://m.cnbc.com/us_news/48424050

Facebook’s advertising model is under attack — facing allegations that
ad clicks on the site aren’t real, but are more likely from “bots,” (web
robots) than from people.

The allegations come from a company formerly called Limited Pressing,
now called Limited Run which on Monday took to Facebook to explain why
it plans to delete its Facebook page.

The company says that when it bought ads on Facebook, it could only
verify about 20 percent of the clicks it was charged for, saying the
other 80 percent were from bots. Looking to change the name of its
profile page from Limited Pressing to Limited Run, the company said
Facebook only agreed to the name change if it agreed to spend $2,000
more in advertising each month.

Facebook responded with this statement: “We're currently investigating
their claims. For their issue with the Page name change, there seems to
be some sort of miscommunication. We do not charge Pages to have their
names changed. Our team is reaching out about this now.”

But Facebook has already taken steps to defend itself against allegation
of bot activity. Months ago Facebook disclosed that about 5 percent of
its nearly 1 billion users could be fake and that it’s taking great
steps to find fake accounts and disable them immediately.

The company looks for repetitive clicks from single users, or any other
signs that clicks are from an automated program. Facebook also looks at
whether JavaScript is enabled in the browser, as an indication of
whether or not clicks might be automated.

Facebook refutes Limited Run’s claim that 80 percent of the clicks
Facebook was charging for didn’t have JavaScript, which “makes it
difficult for an analytics service to verify the click.” Facebook said:
“According to our recent data, nearly all billable clicks resulting from
desktop web browsers have JavaScript enabled.”

Translation: We know people are clicking because JavaScript allows us to
accurately measure.

It’s in Facebook’s best interest to make sure that the clicks on its
service are real. If ads aren’t effective, brands will stop paying for
them. Allegations like these cut to the heart of Facebook’s business —
we can certainly expect the social network to continue to take very
public steps to reassure marketers that they’re getting what they pay
for.